Shopping Sample Sales: How to Score a Designer Dress on a Budget

If you’re dreaming of a high-end wedding dress without the high-end price tag, sample sales are one of the best-kept secrets in bridal shopping. With the right prep and a little patience, you can score a designer gown for hundreds—or even thousands—less.

What Is a Sample Sale?

Sample sales offer gowns that were used for try-ons in bridal boutiques or featured in fashion shows. They may have been lightly worn or altered but are often in excellent condition.

• Expect discounts of 30–90% off retail prices

• Most are final sale

Where to Find Them

• Local bridal boutiques (follow their Instagram or newsletter for sale announcements)

• Designer trunk shows

• Online sites like Stillwhite, or Nearly Newlywed

How to Prepare

• Know your measurements ahead of time (not just your size)

• Wear nude undergarments and shoes with a similar heel height

• Bring a trusted friend—not an entourage

What to Look For

• Check for missing buttons, loose beading, or stains

• Prioritize a dress that fits well in the bust and hips (easier to tailor)

• Ask if cleaning or minor repairs are included or available in-house

When to Shop

• Plan to go early (for the best selection) or late (for deeper markdowns)

• Weekday sales tend to be less crowded than weekends

Final Thought

A sample sale is a smart way to access elevated design without stretching your budget. With the right prep, you can walk away with a one-of-a-kind gown—and a major win for your wedding look.

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